Multivariate tests

A multivariate test (or multidimensional test) is a Test split with multiple dimensions.

This lets you test all combinations of the arms of each dimension. For example, you can have one dimension called Button color with three arms: Red, Blue, Green. And another dimension called Button text with three arms: Sign up, Get access, Request access.

You can embed the test into a String flag, buttonColor, that controls the color of your call-to-action button, select the Button color dimension, then set flag values for each arm.

And you can embed the same test into another String flag, buttonText, that controls the text of your call-to-action button, but this time select the Button text dimension, then set flag values for each arm.

This will test all 9 combinations of button color and button text.

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