Landing page optimization

You can use Hypertune to personalize your landing pages to each unique visitor with AI. Here's how it works at a high level:

  1. Identify parts of your page that can be personalized like the headline, main image, call-to-action, benefits, social proof, section order, etc.

  2. Make them configurable in Hypertune.

  3. Send events to Hypertune to track clicks, sign ups, purchases, etc.

  4. Define variants of each page element.

  5. Create a machine learning loop in Hypertune to learn the best combination of these variants for each unique visitor based on their referral source, location, device type, time of day, day of week, URL parameters, etc.

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